"A film is never really good unless the camera is an eye in the head of a poet"
- Orson Welles
In the filmmaking world, digital cameras have become vital instruments in recent years. They are popular for their technology, versatility, and outstanding output, all of which help today’s artists create the visual project of their dreams. Of all of the brands and models available, the ARRI ALEXA is one of the few digital cameras that deserves to be called exceptional. If you’re looking for a top-of-the-line digital video camera to rent for your next production, look no further than the ARRI ALEXA rentals available from Reel Men Rentals, Inc.
ARRI introduced the ALEXA model at the Association of French Cinematographers event in 2010. From that point on, ALEXA took the motion picture world by storm. Some even called it the "last nail in the coffin" of film cinematography, since the production quality of the digital format is staggeringly impressive. The ALEXA base model, the A-EV, features proprietary technology and shoots HD video at 1-60fps with a 16:9 aspect ratio. The native sensitivity for the ALEXA is ISO 800, but can be rated anywhere from ISO 200 to ISO 1600 (insiders who saw some of the initial footage shot outdoors at night and noted a signal to noise performance at ISO 1600).
More recent models, which are all built on the same basic ALEXA platform, include features like optical viewfinder, wireless capability, 4:3 aspect ratio, high speed frame rates (as high as 120fps), along with additional upgrades and modifications. The ALEXA camera operates much like a film camera; with FPS, white balance, and shutter. Overall, the high-tech capabilities of the ARRI ALEXA, combined with old-school functionality and ease of use, make ARRI ALEXA a key tool in the modern filmmaker’s arsenal.
As you may expect, these cameras aren't cheap to buy. For your convenience, ARRI ALEXA rentals are available at Reel Men. We offer a variety of options for the videographer on a budget, including the ALEXA Classic in a basic format (no lense, no frills) as well as two production packages that include the camera, lens, storage cards, and other accessories. If you rent from Reel Men, you get our top-notch customer support and dedicated service to ensure that you make the best selection for your shoot. Your satisfaction is our main goal.
If your video project demands high-quality digital recording at the best possible value, ARRI ALEXA rentals from Reel Men are an ideal choice!